Yearbook Theme End of Year Project
Yearbook students design and pitch next year's theme, from a cover design and written rationale to spread ideas, a $5,000 marketing plan and a month-by-month production calendar.

- Grades
- Grades 8–11, High School, Middle School
- File type
- Preparation
- Print ready
- Topic
- yearbook theme, end of year
- Resource types
- Activities, Projects
- Preparation
- Print ready
About this resource
What's inside this resource
The Yearbook Theme End of Year Project will have students create and develop a plan for next year's yearbook theme.
Students will be submitting information and giving a brief presentation about their chosen theme.
They are to be sure their theme is able to be carried out throughout the book.
There will be a project log and rubric included.
In the classroom
Teaching tips & learning objectives
Learning objectives
- Develop a yearbook theme that carries through the cover, copy and spreads
- Plan a marketing budget with revenue ideas and quotes
- Build a month-by-month yearbook production calendar
Teaching tips
- The packet is written for one student while the presentation refers to group members, so decide on individual or group work before assigning.
Skills covered
- Explanatory writing — justifying the theme in 10–15 sentences
- Interview planning — writing 10 questions that match the theme
- Pitching — presenting the theme, mission statement and plans in a slide presentation
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Resource details
Concepts & topics
Core concepts
- Yearbook theme
- Spread design
- Mission statement
- Marketing plan
- Production calendar
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